Bisnes

Dapatkan khidmat nasihat tentang penjenamaan, pemasaran dan kerja sosial dari Matasura Services

Kehidupan

Perihal kehidupan serta tips. (Gambar di Pos Betau, Pahang)

Motivasi

Motivasikan diri anda! (Gambar di Asrama Darul Falah (ASDAF), Bukit Persekutuan Kuala Lumpur)

Makan Angin

Makan angin di dalam dan luar negeri. (Gambar di Yangon, Myanmar)

Isu Semasa

Isu semasa di Malaysia dan luar negara. (Gambar di perkarangan Masjid Al-Aqsa, Baitulmaqdis)

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Showing posts with label Bisnes. Show all posts
Showing posts with label Bisnes. Show all posts

Thursday, October 17, 2013

Matasura Services Sediakan Servis Untuk Syarikat SME


Matasura Services (MS) sebuah syarikat baru dengan pengalaman lebih dari lima tahun dalam industri kini menawarkan servis serta konsultasi untuk syarikat-syarikat kecil (SME). Fokus utama MS ialah untuk memberi perkhidmatan profesional kepada syarikat serta peniaga kecil yang merangkumi servis design, marketing (pemasaran), branding (penjenamaan) dan corporate social responsibility (CSR). Servis diberikan secara kontrak dari sebulan hingga setahun atau on job basis.

Peluang sebegini cukup penting untuk perniagaan yang tidak mempunyai designer sendiri, atau berhasrat untuk mengembangkan perniagaan kepada target market yang lebih luas. Malah untuk penghasilan produk baru juga boleh mendapat perkhidmatan MS dengan harga yang amat berpatutuan. Servis konsultasi sebegini biasanya bernilai hingga puluhan ribu Ringgit dan kebanyakan syarikat besar sahaja yang akan menggunakan servis sebegini bagi mengukuhkan kedudukan perniagaan.

Namun begitu, MS mensasarkan perniagaan kecil, yang mempunyai azam yang besar untuk mengembangkan perniagaan, malahan juga sesuai bagi mereka yang ingin memulakan perniagaan sendiri. Harga bermula dari RM300 untuk coaching serta nasihat dari pakar runding MS yang sudah lama bergiat dalam industri perniagaan dan merupakan lulusan sarjana pengurusan perniagaan.

Bagi yang berminat, boleh email ke matasura@yahoo.com atau hubungi saya sendiri di 0123377195.

Muhammad bin Kamarulazizi
Matasura Services
0123377195

Saturday, March 9, 2013

Blue Ocean Strategy From My Point of View


From my point of view, it will almost be impossible to eliminate competitors unless the innovation is a breakthrough and it is a tacit knowledge. A successful implemented Blue Ocean Strategy might only last in an interval period, as other competitors will start to come out with similar services or products related to the existing one. The application done by companies or government agency might only cover some of the part in Blue Ocean Strategy and not as a whole. 
"The Blue Ocean Strategy is a management tool which can be applied in the government’s administrative context as it enables us to think out of the box with good results. The government had found the formula contained in the theoretical business strategy particularly beneficial in maximizing output, while incurring the lowest cost possible." (1Malaysia Blog)
The focus is more on the maximizing output and to reduce cost as much as possible, which may be part of the value innovation. Some other opinions claim that there are companies had implemented the Blue Ocean Strategy, but after they had define their own market share and the location of the market share. For example for Air Asia, the low price they introduced had created a new market share for the people especially in Malaysia. People with middle income are the market share and the targeted location is within Malaysia (even though the business is expanding around the globe).

Muhammad bin Kamarulazizi

Saturday, March 2, 2013

Bagaimana untuk Tarik Perhatian Peminat Baru di Fanpage Facebook


Banyak fanpage Facebook yang berusaha keras untuk menghasilkan post yang kreatif yang dapat menarik perhatian peminat sendiri dan peminat-peminat baru. Bom Kitchen, sebuah perniagaan Char Kuey Teow di Keramat dan satu lagi cawangan di Ipoh telah menggunakan kaedah kuiz cari perkataan. Menurut unit pemasaran Bom Kitchen, dengan kaedah ini admin Bom Kitchen dapat membuatkan peminatnya di Facebook untuk mula mencari perkataan-perkataan tersembunyi. Setiap perkataan yang ditemui akan diletakkan di bahagian komen. Secara tidak langsung, kaedah ini akan menarik perhatian lebih ramai orang untuk mencuba mencari perkataan yang tersembunyi.

Terdapat beberapa laman sesawang yang menawarkan khidmat menghasilkan carian perkataan tersembunyi secara percuma. Contoh gambar di atas dihasilkan di sini.

Muhammad bin Kamarulazizi

Wednesday, January 18, 2012

7 Must-Have Qualities to Look for in Employees




While every hiring decision is important, the smaller your business the more important it is you hire the right people. When employee No. 300 turns out to be a disaster, the impact on the business is relatively small and often confined to a small group of staff.

When employee No. 3 turns out to be a disaster, everyone—and everything—suffers.

That's why attitude is everything. You can teach skills, but it's nearly impossible to teach and instill enthusiasm, teamwork and independence (great employees have both), and motivation.

And that’s why great small business employees:

Can come across a little different. People who are quirky, sometimes irreverent, and happy to be different may seem a little out there, but in a really good way. An employee who isn’t afraid to stand out or stretch boundaries often comes up with the best ideas—and helps you think in different ways, too.

May lack polish but overflow with personality. Think about your favorite customers, vendors, or suppliers. What typically comes to mind first? Those people are personable, friendly, outgoing, and make your day a little more fun. Look for the same qualities in the people you hire. Customers buy more and build longer-term relationships from people they like.

Think, “I’ll do whatever you need. It’s all 8 hours to me." I first heard that expression when I asked an employee to help me clean up after a backed-up sewer line spread (incredibly unpleasant) fluid across the warehouse floor. He smiled and said, "Sure. It's all 8 hours to me."

He felt he was paid to work for 8 hours, so the tasks he performed during that time period didn't matter (in a good way). Great employees are willing to do whatever it takes. Great employees are more concerned with overall objectives and goals than their individual duties.

Possess one outstanding skill. Small businesses have a variety of specific needs: Running the website, processing orders, generating leads, etc. Many roles can be outsourced. If you have the choice, only bring roles in-house because the candidate is truly outstanding.

Aren’t concerned with job descriptions or organizational structures. To a business owner a prospective employee who asks to see a detailed job description is waving a giant red flag. Employees are paid to work, not hold a position. (If you don't feel there's a difference you haven't run a small business.)

Want to learn and take over. You're often overwhelmed, so having the luxury to delegate and forget is extremely valuable. While employees with an independent streak can be more difficult to manage the payoff is definitely worth it.

Asked you for a job. Say you sell products online. One day a college senior walks in and says, "I checked out your website. I don’t mean to be rude, but it could be a lot better. I graduate soon and would love to work for you. Here’s a list of the changes I would make in the first three months, and here’s a breakdown of how those changes will improve SEO results and conversion rates. She’s targeted her approach, she’s done her homework, and she’s displayed a level of initiative every business owner hopes to find. While a prospective employee will rarely knock on your door, when one does, give her serious consideration.

That’s my list. What qualities would you add?

Source

Muhammad bin Kamarulazizi

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